The growth tactics behind hundreds of millions of dollars in digital revenue are available to local news publishers. They’re just rarely put into practice.
At Local News Camp, you’ll learn them from the people who are making these things happen every single day.
Use code LENFEST for $100 off your ticket.
THE GROWTH MINDS
Meet the elite marketers bringing their wisdom to Camp
Matt McGarry
Founder, GrowLetter & New Media Summit
He’s helped James Clear, Sam Parr, 1440 Media, Snopes and Quartz — among many others — add 10M+ email subscribers and $100M+ in sales. Matt’s giving us a breakdown on what he’d do as a single marketing operator at a local news brand (and it ain’t just buying more email leads).
We read it and we recommend you do, too: subscribe to Matt’s Newsletter Operator.
Darya Ushakova
CMO, The Philadelphia Inquirer
Her team has grown digital subscriptions 2.5x since 2021, after leading subscriber acquisition across 11 major newspaper brands at Tribune Publishing. Darya is a formidable thinker about marketing in a subscription business and a world-class brand builder.
Nathan May
Founder, The Feed Media
When the CEO of beehiiv puts you in the driver’s seat to grow his personal newsletter, you must be good. Nathan’s focused on driving readers most likely to convert to paid supporters for The Points Guy, Workweek, and even Arnold Schwarzenegger.
Also on our must-read list: subscribe to Nathan’s Newsletter Growth Memo.
Dr. Dana Levinson Walker
COO, Urban Legend
She helps lead Urban Legend’s network of 2,700+ creators, from Real Housewives stars and NFL players to finance and climate influencers, helping major organizations like IBM and national advocacy groups tap into new audiences, borrow trust, and get people to act.
Understanding how these Camp speakers think about growth will be an absolute home run for you and your business over the next year. And at Camp, you won’t just hear them speak — you’ll work alongside them for three days.
See you around the campfire,
Coach David & The Blue Engine Team
P.S. If you’re a Newspack or BlueLena client, email us to get an even better discount!
COME TO CAMP
There’s so much more we’re going to work on together
Local News Camp runs October 14–16 in Durham, NC.
Use code LENFEST for $100 off your ticket.
